Mar

29

The English Beat The English Beat

with Herbert Holler

Tue March 29th, 2022

8:00PM

Main Space

Minimum Age: 16+

Doors Open: 7:00PM

Show Time: 8:00PM

Event Ticket: $35

Day of Show: $45

the artists the artists

The English Beat

One tempestuous weekend in March 1979 was not only the date of the Three Mile Island nuclear incident, but also, in Birmingham, England, the very first show by a nascent band known as The Beat. Introduced as “the hottest thing since the Pennsylvania meltdown”, the band had a sense that the next few years could well be explosive! The Beat hailed from working class, industrial Birmingham, England. When The Beat rushed on to the music scene in 1979, it was a time of social, political and musical upheaval. Into this storm came The Beat, trying to calm the waters with their simple message of love and unity set to a great dance beat. The Beat were all about inclusion, and this showed in their personnel and their music influences. The band crossed over fluidly between soul, reggae, pop and punk, and from these they created an infectious dance rhythm. They became an overnight sensation and one of the most popular and influential bands of the British Two Tone Ska movement. Consummate showman that he is, Dave Wakeling has continued to keep The Beat alive and strong. Dave continues to tour the world as The English Beat with an amazing all-star ska backing band playing all the hits of The Beat, General Public, and his new songs. You just can’t stop The Beat!

Herbert Holler

Herbert Holler Official Website | Herbert Holler on Facebook | Herbert Holler on Twitter | Herbert Holler on Instagram 

When I was little, I had problems sleeping. I wasn’t putting myself to bed ever, really. My parents tried everything in the book to get me out, but nothing worked. One night, my dad was at the bar doing his funny dance to Survivor’s “Eye of the Tiger,” and I asked him to pick me up. Less than five minutes later, I was out. Every night thereafter, he slung me over his shoulder just before bedtime and danced me to sleep—to Queen, Styx, Chicago, Meatloaf and lots and lots of Electric Light Orchestra.

ELO was our personal favorite. I ended up memorizing every word to every song off “Out of the Blue.” Anytime we were in his Honda Accord ’87, that 8-track went in. My mom had her input, too. Mostly Billy Joel, Tom Jones, maybe some Diana Ross.  She tried singing me to sleep some nights, but “Why Do Fools Fall in Love” doesn’t really set the mood for deep slumber. She gave me my very first piece of vinyl—1966’s “The Best of the Beach Boys.” After the needle gave up trying to stick to that record, she handed me the soundtrack to “Hair.” When the day finally came for me to start learning the value of a dollar and buy my own music, the first tape I went out and purchased was Run DMC’s “Raising Hell.”

How I got from 70s orchestral rock, surf ditties, and Broadway musicals to hip-hop, I’ll never know. But that diversity has stuck with me to this day. Just when I pledge allegiance to some new rap artist, I’m a bloodthirsty digger searching for a new, synthetic electronic sound I heard on satellite radio or on somebody’s blog. And then I’m back frantically Googling a soul or disco sample I recognized from an old tune or putting the finishing touches on a Dubstep mix I took way too much time obsessing over or re-organizing my play lists so I know the difference between bounce, trap and an old Dirty-South anthem.

The question of how I ended up spending half my waking hours in a nightclub is easy: I practically grew up in one.  Again, my father is to blame. He used to be the Food & Beverage Manager at Resorts Casino Hotel in Atlantic City, NJ, my hometown. I clocked more hours at that place than some of the people on payroll. And this was the 80s, mind you, when the casino strip was as glamorous as it would ever be: fur coats, pearl necklaces, big Cadillacs and Liberace (who I saw live…many times). The lights, the sounds, the electricity in the air, even the smells…these things never left.

Nor has my penchant for making people smile. In grade school I brought class clown to a new level. It cost me my grades, and also led to a few suspensions, but there was nothing I enjoyed more than leaving my classmates in stitches. Sometimes even the teacher had to take a second to regain composure. I thought maybe I’d make a good psychiatrist, helping people smile, so I went premed at NYU, till I realized the night before classes started that I’d have to sit still and study a lot. (Hence the B.A.) Naturally, I tried my hand at comedy (performed improv at the UCB Theater in 2001 and put together a sketch group called “Plan B”), but I couldn’t afford to be broke, and I was already getting gigs and discovering my knack for making dance floors pop. So, it was settled: I was to be a professional DJ.

Today, my career is in its 15th year with no signs of slowing down. I’ve played just about every NYC lounge, bar and dance club from Wall Street to 125th, from Brooklyn to the Bronx, not-to-mention residencies and guest spots across the globe; I continue to work with a growing list of high-profile clients, event-production teams and world-renown artists; I spin some of the most celebrated annual events in NYC, including the Brooklyn Black Tie Ball and Central Park SummerStage; I’ve created the most legendary old-school dance party in NYC history, the award winning Freedom Party® (voted “Best Party” by Papermag in 2010 and “Best Dance Party” by Village Voice in 2015; also a monthly in Chicago); and I continue to create unforgettable dance floors for people from all walks of life.

After years of hard work, dedication and professionalism, my name and reputation as a DJ in the music and entertainment industry precedes itself.  And though I don’t get to play nearly as much ELO at the gigs as I’d like to, and 8-track tapes (and Liberace) are long gone, my love for the music, the night, and for making people smile are still here.

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